Aliisa Rosenthal is a General Partner at Acrew Capital, where she invests in the next generation of AI-native enterprise software. Recognized as a premier Go-To-Market (GTM) architect, Aliisa was the first commercial hire at OpenAI, where she served as Head of Sales and led the historic scaling of enterprise revenue from $10 million to a $10 billion run rate in just three years. Previously, Aliisa was the VP of Sales at WalkMe, guiding the company through its 2021 IPO. With a career spanning early leadership roles at Mixpanel and InVision, she has a proven track record of scaling frontier technologies into global enterprise standards. A graduate of Brown University, Aliisa is a defining voice on AI commercialization, category creation, and the evolution of the modern sales organization.
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Aliisa Rosenthal was OpenAI's first commercial hire, building its sales organization and scaling enterprise revenue run-rate from roughly $10M to $10B over three years before joining Acrew Capital as General Partner. She now invests in AI-native, application-layer companies — attending her session means hearing hard-won lessons on selling frontier AI, structuring enterprise go-to-market, and where durable moats (context/memory, enterprise specialization) actually form, from someone who lived a defining GTM story of the AI era.